Portfolio Project
Alufrica Website Project
View the WDS Creative South Africa portfolio project for Alufrica, presenting aluminium windows, doors, and shopfront services.

Portfolio Project
View the WDS Creative South Africa portfolio project for Alufrica, presenting aluminium windows, doors, and shopfront services.

Project Overview
Alufrica's website presents an aluminium windows, doors, and shopfront offering to property owners, contractors, and other buyers evaluating a glazing project. The buyer journey is visual and specification-led: visitors need to recognise the product category, understand the company's focus, review relevant examples, and know how to start a quotation conversation. The project turns that commercial path into a dedicated branded destination instead of leaving product information scattered across informal channels.
The delivery scope centres on category-led content, product imagery, responsive presentation, brand styling, and visible quotation or contact routes. Windows, doors, shopfronts, and related work need a structure that allows visitors to identify the closest fit without reading every page. Image treatment supports the physical nature of the products, while headings and supporting copy provide the context search engines and serious buyers need. The interface also keeps contact details and next steps available as visitors move from broad product interest toward a project-specific inquiry.
The completed site gives Alufrica a consistent public reference point for its brand, product range, and service focus. Prospective customers can identify the main aluminium and glazing categories, view the business in a more professional context, and reach a relevant contact path from the same experience. The website also provides a foundation for future product detail, project galleries, service-area information, and more structured quotation content as the company's online catalogue grows.